Get Your Printing Job Right The First Time
Many online printers offer a cheap price for common print jobs. Many times you get what you pay for. I’ve heard many stories of how customers choose their printer based on the quoted price and received something that was unusable.
The pages are stuck together due to the ink drying on itself, pages were missing, color was off, margins were misaligned, and other issues that made the material unusable.
To make matters worse, you are only days before your deadline.
How do you ensure you get what want? First, allow enough time for errors. Second, interview your printer, see samples, ask questions, get questions answered to your satisfaction. Third, review the proofs. Your printer is not an editor.
Whether it is a book, brochure, manual, or postcard, you still have a responsibility to look for printing errors. Interview your printer and get a few quotes to choose from.